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marketing management theory

Толкование Перевод

1 marketing management theory

Реклама: теория управления маркетингом

Универсальный англо-русский словарь > marketing management theory
2 marketing

marketing ['mɑ:kɪtɪŋ]

noun

(selling) commercialisation f, distribution f; (promotion, study, theory, field) marketing m, mercatique f, commercialisation f;

∎ to work in marketing travailler dans le marketing

►► marketing analyst analyste mf mercaticien(enne);

marketing approach démarche f marketing;

marketing audit audit m marketing;

marketing auditor audit m marketing, auditeur(trice) m,f marketing;

marketing budget budget m marketing;

marketing campaign campagne f de marketing;

marketing channel circuit m de commercialisation ou distribution;

marketing communications channel canal m de communication commerciale;

marketing company entreprise f de marketing;

marketing concept concept f de marketing;

marketing consultancy (service, activity) conseil m en marketing;

marketing consultancy firm société f de conseil en marketing;

marketing consultant conseiller(ère) m,f commercial(e), mercaticien(enne) m,f;

marketing costs frais mpl de commercialisation;

marketing department service m du marketing;

marketing director directeur(trice) m,f du marketing, dirco m, directeur(trice) m,f commercial(e);

marketing engineering marketing m informatisé;

marketing environment environnement m commercial, environnement m marketing;

marketing executive responsable mf du marketing, cadre m en marketing;

marketing expert mercaticien(enne) m,f;

marketing fit ajustement m stratégique;

marketing information system système m d'information marketing;

marketing intelligence intelligence f marketing;

marketing intelligence system système m d'intelligence marketing;

marketing management gestion f du marketing;

marketing manager directeur(trice) m,f du marketing, responsable mf du marketing;

marketing mix marchéage m, marketing mix m, logistique f commerciale;

marketing myopia myopie f marketing;

marketing network réseau m ou circuit m de commercialisation;

marketing orientation optique f marketing;

marketing plan plan m marketing;

marketing policy politique f de commercialisation;

marketing research recherche f commerciale;

marketing spectrum marchéage m;

marketing spend dépenses fpl de marketing;

marketing strategy stratégie f marketing;

marketing study étude f commerciale, étude f marketing;

marketing subsidiary filiale f de distribution;

marketing team équipe f commerciale;

marketing technique technique f commerciale;

marketing tool outil m de marketing

Un panorama unique de l'anglais et du français > marketing
3 marketing

noun

(study, theory) marketing m, mercatique f; (of product) commercialisation f

marketing agreement accord m de commercialisation;

marketing analyst analyste m f mercaticien(enne);

marketing approach démarche f marketing;

marketing audit audit m marketing;

marketing auditor audit marketing, auditeur(trice) m, f marketing;

marketing budget budget m marketing;

marketing campaign campagne f de marketing;

marketing channel circuit m de commercialisation ou de distribution;

marketing communications channel canal m de communication commerciale;

marketing company entreprise f de marketing;

marketing concept concept m de marketing;

marketing consultancy (service, activity) conseil m en marketing; (company) société f de conseil en marketing;

marketing consultant conseiller(ere) m, f commercial(e);

marketing costs frais m pl de commercialisation;

marketing department service m du marketing;

marketing efficiency efficacité f du marketing;

marketing efficiency study contrôle m d'efficacité du marketing;

marketing environment environnement m commercial ou marketing;

marketing executive responsable m f du marketing;

marketing expert mercaticien(enne) m, f;

marketing fit ajustement m stratégique;

marketing implementation mise f en place marketing;

COMPUTING marketing information system système m d'information marketing;

marketing intelligence intelligence f marketing;

marketing intelligence system système d'intelligence marketing;

marketing management gestion f du marketing;

marketing manager directeur(trice) m, f du marketing;

marketing mix marchéage m, marketing mix m;

marketing myopia myopie f marketing;

marketing network réseau m de commercialisation;

marketing orientation optique f marketing;

marketing plan plan m marketing;

marketing planner responsable m f de planification marketing;

marketing planning planification f marketing;

marketing policy politique f de commercialisation;

marketing questionnaire questionnaire f d'étude de marché;

marketing research recherche f commerciale;

marketing spectrum marchéage;

marketing spend dépenses f pl de marketing;

marketing strategy stratégie f marketing;

marketing study étude f commerciale ou marketing;

marketing subsidiary filiale f de distribution;

marketing target cible f commerciale;

marketing team équipe f commerciale;

marketing techniques techniques f pl commerciales;

marketing tool outil m de marketing

English-French business dictionary > marketing
4 product management

Mktg

a system for the coordination of all the stages through which a product passes during its life cycle. Product management involves control of a product from its innovation and development to its decline. The process is coordinated by a product manager who focuses on the marketing of the product but may also be responsible for pricing, packaging, branding, research and development, production, distribution, sales targets, and product performance appraisal. This cross-departmental approach is based on the theory that a dedicated product management system will lead to tighter control over the product, and thus higher sales and profits. A brand manager fulfills a similar function to a product manager, concentrating on products within one brand.

The ultimate business dictionary > product management
5 теория управления маркетингом

Advertising: marketing management theory

Универсальный русско-английский словарь > теория управления маркетингом
6 Kotler, Philip

(b. 1931) Gen Mgt

U.S. academic. Acknowledged as an expert in marketing theory, which he has made a major business function and academic discipline, and which he explained in Marketing Management (first published 1980).

The ultimate business dictionary > Kotler, Philip
7 estudio2

² = review, scholarship, study [studies, -pl.], work, calibration, surveying, analysis [analyses, -pl.].

Nota: Proceso de estudio de un todo para encontrar sus partes esenciales y las relaciones existentes entre ellas.

Ex. The review is supported by a complete list of LIPs completed or in progess at Aug 88, followed by references to their reports.

Ex. The most important of the functions of librarians is the collection, preservation and affording access to the materials of scholarship.

Ex. A study of the major general schemes reveals a wide gulf between theory, as outlined in the previous chapter, and practice, as reflected in the major schemes.

Ex. The Classification Research Group (CRG) has been a major force in the development of classification theory, and has made a major contribution towards work on a new general classification scheme.

Ex. This requires careful calibration of reader response and the use of as many quantitative indices as possible.

Ex. The author describes one effort made to counter this trend, through the surveying of the records of a library and the identification of materials to be preserved.

Ex. The operation of investigating a whole with the aim of finding out its essential parts and their relationship to each other is known as analysis.

----

* abandonar los estudios = drop out (from school), drop out of + school.

* ámbito de estudio = scope.

* área de estudio = study area, study area.

* asignatura de estudios = curriculum subject.

* beca de estudio(s) = study grant, education grant.

* bolsa de estudios = bursary.

* campo de estudio = field of study.

* centro de apoyo a los programas de estudios = curriculum material center.

* centro de estudios = study centre.

* comisionar un estudio = commission + study.

* compañero de estudios = co-student.

* con estudios = schooled, educated, educated.

* con estudios superiores = highly educated.

* con un nivel de estudios alto = well educated [well-educated].

* dejar los estudios = drop out (from school), drop out of + school.

* desarrollo del plan de estudios = curriculum development.

* disciplina de estudio = field of study.

* diseñado para el estudio = curriculum-oriented.

* diseño de planes de estudios = curriculum design.

* edad de finalización de los estudios = terminal education age.

* encargar un estudio = commission + study.

* en el estudio = at study.

* enseñanza a través del estudio de casos = case-teaching.

* espacio reservado para el estudio = study space.

* estudiante de bachiller que abandona los estudios = high-school dropout.

* estudiante que ha completado los estudios secundarios = high school graduate, high school leaver.

* estudiante universitario que abandona los estudios = college dropout.

* estudio académico = academic study.

* estudio basado en un cuestionario = questionnaire survey.

* estudio bibliométrico = bibliometric analysis.

* estudio cartográfico = ordnance survey.

* estudio cinematográfico = film location, film studio.

* estudio clásico = classic study.

* estudio comparativo = correlation study.

* estudio crítico del estado de la cuestión = review.

* estudio cualitativo = qualitative study.

* estudio cuantitativo = quantitative study.

* estudio de alcance = scoping study.

* estudio de arquitectos = architecture firm, architectural firm.

* estudio de caso = case study.

* estudio de impacto = impact study.

* estudio de impacto en el medio ambiente = environmental impact study.

* estudio de la productividad = time-and-motion study, time study, motion study.

* estudio del estado de la cuestión = survey.

* estudio de los himnos = hymnology.

* estudio Delphi = Delphi study.

* estudio de mercado = market survey, market research, marketing audit, consumer research.

* estudio de seguimiento = follow-up study.

* estudio de usabilidad = usability study.

* estudio de uso = use study.

* estudio de usuario = reader survey, consumer survey, customer survey.

* estudio de usuarios = user study, marketing audit, user survey.

* estudio de usuarios de la biblioteca = library user study.

* estudio de viabilidad = demonstration project, feasibility study.

* estudio epidemiológico = epidemiological study.

* estudio geológico = geological survey.

* estudio local = area study.

* estudio longitudinal = longitudinal study.

* estudio piloto = pilot study, pilot test.

* estudio por simulación = simulation study.

* estudio regional = area study.

* estudios = academic background, course of study, educational career.

* estudios africanos = African studies.

* estudios afroamericanos = black studies.

* estudios culturales = cultural studies.

* estudios de administración = management studies.

* estudios de auxiliar administrativo = information administration.

* estudios de gestión = management science.

* estudios de la mujer = women's studies, gender studies.

* estudios de la paz y los conflictos = peace and conflict studies.

* estudios de licenciatura = graduate work, graduate education.

* estudios de literatura clásica = classical studies.

* estudios del medio ambiente = environmental studies.

* estudios de secretariado = secretarial studies.

* estudios de tipografía = typographical studies.

* estudios empresariales = business studies.

* estudios en el extranjero = study abroad.

* estudios europeos = European studies.

* estudio sicométrico = psychometric study.

* estudios literarios = literary studies.

* estudios relacionados con las misiones religiosas = missiology.

* estudios sobre la mujer = women's studies, gender studies.

* estudios sobre paz y conflictos = peace and conflict studies.

* estudios sociales = cultural studies.

* estudios socioculturales = cultural studies.

* estudio topográfico = surveying.

* estudio universitario = academic study.

* finalización de los estudios = graduation.

* finalizar los estudios de BUP = complete + high school.

* grupo de estudio = study circle.

* habitación de estudio = private study, study facilities.

* institución para el estudio y la conservación del patrimonio cult = heritage organisation.

* libro de estudio = study book.

* materia de estudio = subject of study.

* material de estudio = study material, course material, curriculum material, curriculum resource, study package.

* mesa de estudio = carrel, study table.

* mesa individual de estudio = study carrel.

* metodología de estudio = study skills.

* nivel de estudios = educational background, level of education.

* objeto de estudio = subject, object of study, under study.

* partitura de estudio = miniature score.

* permiso de estudios = study leave.

* persona que elabora el plan de estudios = syllabus maker.

* plan de estudios = curriculum [curricula, -pl.], syllabus [syllabi/syllabuses, -pl.], school curriculum, study plan.

* planes de estudios = syllabi.

* primer año de estudios superiores = freshman year.

* programa de estudio = programme of study.

* programa de estudios = course brochure, educational program(me), school program(me), study program(me), syllabus [syllabi/syllabuses, -pl.], education programme.

* programa de estudios común = common core syllabus.

* programas de estudios = syllabi.

* realización de los estudios escolares en casa = homeschooling [home schooling].

* realizar estudios = do + study.

* realizar un estudio = carry out + survey, conduct + survey, undertake + study, undertake + survey, conduct + study.

* realizar un estudio evaluativo = conduct + review.

* reforma del plan de estudios = curriculum development.

* relacionado con los estudios = course-related.

* relativo a los estudios de diplomatura = undergrad (undergraduate).

* relativo a los estudios de licenciatura = grad (graduate), postgraduate [post-graduate].

* sala de estudio = study facilities, study room.

* sin estudios = ill-educated.

* técnicas de estudio = study skills.

* tema de estudio = study area, under study.

* terminar los estudios = graduate.

* tiempo de estudio = study time.

* unidad de estudio = unit of study, study unit.

* viaje de estudio = study trip.

* zona de estudio = study area, study facilities.

Spanish-English dictionary > estudio2
8 estudio

m.

1 study.

ha dedicado muchos años al estudio del tema she has studied the subject for many years

estar en estudio to be under consideration

estudio de campo field study

estudio de mercado market research; (técnica) market survey (investigación)

estudio de viabilidad feasibility study

2 study (oficina).

3 studio (Cine, Rad & TV).

los estudios de la Metro the Metro studios

estudio cinematográfico film studio

estudio de grabación recording studio

pres.indicat.

1^st person singular (yo) present indicative of spanish verb: estudiar.

* * *

estudio

► nombre masculino

1 (gen) study

2 (encuesta) survey, study; (investigación) research

3 (apartamento) studio flat (US apartment), bedsit

4 (sala) studio

► nombre masculino plural estudios

1 (conocimientos) studies, education sing

\

FRASEOLOGÍA

cursar estudios to study

dar estudios a alguien to pay for somebody's education

dedicarse al estudio de algo to study something

estar algo en estudio to be under consideration

hacer estudios to study

tener estudios to be well-educated

estudio cinematográfico film studio

estudio de grabación recording studio

estudio de mercado market research

estudio de televisión television studio

* * *

noun m.

1) study

2) studio

3) den

* * *

SM

1) (=investigación) study

los últimos estudios en lingüística — the latest work o studies in linguistics

en estudios de laboratorio — in laboratory tests o studies

estudio de campo — field study

estudio de casos (prácticos) — case study

estudio de desplazamientos y tiempos — (Com) time and motion study

estudio del trabajo — work study

estudio de mercado — market research

estudio de viabilidad — feasibility study

estudios de motivación — motivational research sing
bolsa 9), plan 2)
2) (=actividad investigadora) study

una vida dedicada al estudio — a life devoted to study

horas de estudio — hours of study

primero el estudio y luego el juego — work first and play later

3) (=análisis) [de intención de voto, edificio] survey

vamos a hacer un estudio del cabello de la víctima — we are going to examine the victim's hair

ya les hemos entregado el proyecto para su estudio — we have already put forward the plan for their consideration

• estar en estudio — to be under consideration

4) pl estudios (=educación) education sing

sus padres le pagaron los estudios — her parents paid for her education

una persona sin estudios — an uneducated person

• cursar estudios de algo — to study sth

• dejar los estudios — (Escol) to drop out of school; (Univ) to drop out of university

• tener estudios — to have an education, be educated

tengo algunos estudios de inglés — I've studied some o a bit of English

estudios primarios — primary education sing

estudios secundarios — secondary education sing

estudios superiores — higher education sing

tener estudios superiores de derecho penal — to have studied criminal law to degree level

estudios universitarios — university degree sing, university studies

5) (=erudición) learning

un hombre de mucho estudio — a man of great learning

6) (Arte, Mús) study

un estudio de piano — a study o étude for piano

7) (=lugar de trabajo)

a) [en una casa] study

b) [profesional] [de artista, arquitecto] studio; Cono Sur [de abogado] office

c) (Cine, Radio, TV) studio

estudio cinematográfico, estudio de cine — film studio

estudio de diseño — design studio

estudio de fotografía — photographer's studio, photographic studio

estudio de grabación — recording studio

estudio de registro de sonidos — sound-recording studio

estudio de televisión — television studio

estudio radiofónico — broadcasting studio

8) (=apartamento) studio, studio flat

* * *

masculino

1)

a) (Educ) ( actividad)

primero está el estudio — your studies o work must come first

b) (investigación, análisis) study

el estudio de la fauna de la zona — the study of the area's fauna

c) (de asunto, caso) consideration

le presentaron un proyecto para su estudio — they put forward a plan for his consideration

está en o (RPl) a estudio en el Parlamento — it is being considered in parliament

- estudio de mercado

2) ( lugar)

a) ( de artista) studio; ( de arquitecto) office, studio; ( de abogado) (CS) office

b) (Cin, Rad, TV) studio

c) ( en casa) study; ( apartamento) studio apartment

- estudio fotográfico/de grabación

- estudio jurídico

3) (Mús, Art) study

4) estudios masculino plural (Educ) education

estudios primarios/superiores — primary/higher education

quiso darle estudios a su hijo — she wanted to give her son an education

no hace falta tener estudios superiores — you don't need a degree

dejar los estudios — to give up one's studies

me pagaron los estudios — they paid for my schooling

* * *

masculino

1)

a) (Educ) ( actividad)

primero está el estudio — your studies o work must come first

b) (investigación, análisis) study

el estudio de la fauna de la zona — the study of the area's fauna

c) (de asunto, caso) consideration

le presentaron un proyecto para su estudio — they put forward a plan for his consideration

está en o (RPl) a estudio en el Parlamento — it is being considered in parliament

- estudio de mercado

2) ( lugar)

a) ( de artista) studio; ( de arquitecto) office, studio; ( de abogado) (CS) office

b) (Cin, Rad, TV) studio

c) ( en casa) study; ( apartamento) studio apartment

- estudio fotográfico/de grabación

- estudio jurídico

3) (Mús, Art) study

4) estudios masculino plural (Educ) education

estudios primarios/superiores — primary/higher education

quiso darle estudios a su hijo — she wanted to give her son an education

no hace falta tener estudios superiores — you don't need a degree

dejar los estudios — to give up one's studies

me pagaron los estudios — they paid for my schooling

* * *

estudio¹

¹ = studio.

Ex: The author describes the design of the new studios which aim to be as flexible as possible.

* estudio de cine = film location, film studio.

* estudio de grabación = recording studio, sound recording studio.

* estudio de música = music studio.

* estudio de radio = radio studio.

* estudio de televisión = television studio.

* estudio discográfico = record studio.

* filmar en el estudio = film in + the studio.

* grabar en el estudio = film in + the studio.

* rodar en el estudio = film in + the studio.

estudio²

² = review, scholarship, study [studies, -pl.], work, calibration, surveying, analysis [analyses, -pl.].

Nota: Proceso de estudio de un todo para encontrar sus partes esenciales y las relaciones existentes entre ellas.

Ex: The review is supported by a complete list of LIPs completed or in progess at Aug 88, followed by references to their reports.

Ex: The most important of the functions of librarians is the collection, preservation and affording access to the materials of scholarship.

Ex: A study of the major general schemes reveals a wide gulf between theory, as outlined in the previous chapter, and practice, as reflected in the major schemes.

Ex: The Classification Research Group (CRG) has been a major force in the development of classification theory, and has made a major contribution towards work on a new general classification scheme.

Ex: This requires careful calibration of reader response and the use of as many quantitative indices as possible.

Ex: The author describes one effort made to counter this trend, through the surveying of the records of a library and the identification of materials to be preserved.

Ex: The operation of investigating a whole with the aim of finding out its essential parts and their relationship to each other is known as analysis.

* abandonar los estudios = drop out (from school), drop out of + school.

* ámbito de estudio = scope.

* área de estudio = study area, study area.

* asignatura de estudios = curriculum subject.

* beca de estudio(s) = study grant, education grant.

* bolsa de estudios = bursary.

* campo de estudio = field of study.

* centro de apoyo a los programas de estudios = curriculum material center.

* centro de estudios = study centre.

* comisionar un estudio = commission + study.

* compañero de estudios = co-student.

* con estudios = schooled, educated, educated.

* con estudios superiores = highly educated.

* con un nivel de estudios alto = well educated [well-educated].

* dejar los estudios = drop out (from school), drop out of + school.

* desarrollo del plan de estudios = curriculum development.

* disciplina de estudio = field of study.

* diseñado para el estudio = curriculum-oriented.

* diseño de planes de estudios = curriculum design.

* edad de finalización de los estudios = terminal education age.

* encargar un estudio = commission + study.

* en el estudio = at study.

* enseñanza a través del estudio de casos = case-teaching.

* espacio reservado para el estudio = study space.

* estudiante de bachiller que abandona los estudios = high-school dropout.

* estudiante que ha completado los estudios secundarios = high school graduate, high school leaver.

* estudiante universitario que abandona los estudios = college dropout.

* estudio académico = academic study.

* estudio basado en un cuestionario = questionnaire survey.

* estudio bibliométrico = bibliometric analysis.

* estudio cartográfico = ordnance survey.

* estudio cinematográfico = film location, film studio.

* estudio clásico = classic study.

* estudio comparativo = correlation study.

* estudio crítico del estado de la cuestión = review.

* estudio cualitativo = qualitative study.

* estudio cuantitativo = quantitative study.

* estudio de alcance = scoping study.

* estudio de arquitectos = architecture firm, architectural firm.

* estudio de caso = case study.

* estudio de impacto = impact study.

* estudio de impacto en el medio ambiente = environmental impact study.

* estudio de la productividad = time-and-motion study, time study, motion study.

* estudio del estado de la cuestión = survey.

* estudio de los himnos = hymnology.

* estudio Delphi = Delphi study.

* estudio de mercado = market survey, market research, marketing audit, consumer research.

* estudio de seguimiento = follow-up study.

* estudio de usabilidad = usability study.

* estudio de uso = use study.

* estudio de usuario = reader survey, consumer survey, customer survey.

* estudio de usuarios = user study, marketing audit, user survey.

* estudio de usuarios de la biblioteca = library user study.

* estudio de viabilidad = demonstration project, feasibility study.

* estudio epidemiológico = epidemiological study.

* estudio geológico = geological survey.

* estudio local = area study.

* estudio longitudinal = longitudinal study.

* estudio piloto = pilot study, pilot test.

* estudio por simulación = simulation study.

* estudio regional = area study.

* estudios = academic background, course of study, educational career.

* estudios africanos = African studies.

* estudios afroamericanos = black studies.

* estudios culturales = cultural studies.

* estudios de administración = management studies.

* estudios de auxiliar administrativo = information administration.

* estudios de gestión = management science.

* estudios de la mujer = women's studies, gender studies.

* estudios de la paz y los conflictos = peace and conflict studies.

* estudios de licenciatura = graduate work, graduate education.

* estudios de literatura clásica = classical studies.

* estudios del medio ambiente = environmental studies.

* estudios de secretariado = secretarial studies.

* estudios de tipografía = typographical studies.

* estudios empresariales = business studies.

* estudios en el extranjero = study abroad.

* estudios europeos = European studies.

* estudio sicométrico = psychometric study.

* estudios literarios = literary studies.

* estudios relacionados con las misiones religiosas = missiology.

* estudios sobre la mujer = women's studies, gender studies.

* estudios sobre paz y conflictos = peace and conflict studies.

* estudios sociales = cultural studies.

* estudios socioculturales = cultural studies.

* estudio topográfico = surveying.

* estudio universitario = academic study.

* finalización de los estudios = graduation.

* finalizar los estudios de BUP = complete + high school.

* grupo de estudio = study circle.

* habitación de estudio = private study, study facilities.

* institución para el estudio y la conservación del patrimonio cult = heritage organisation.

* libro de estudio = study book.

* materia de estudio = subject of study.

* material de estudio = study material, course material, curriculum material, curriculum resource, study package.

* mesa de estudio = carrel, study table.

* mesa individual de estudio = study carrel.

* metodología de estudio = study skills.

* nivel de estudios = educational background, level of education.

* objeto de estudio = subject, object of study, under study.

* partitura de estudio = miniature score.

* permiso de estudios = study leave.

* persona que elabora el plan de estudios = syllabus maker.

* plan de estudios = curriculum [curricula, -pl.], syllabus [syllabi/syllabuses, -pl.], school curriculum, study plan.

* planes de estudios = syllabi.

* primer año de estudios superiores = freshman year.

* programa de estudio = programme of study.

* programa de estudios = course brochure, educational program(me), school program(me), study program(me), syllabus [syllabi/syllabuses, -pl.], education programme.

* programa de estudios común = common core syllabus.

* programas de estudios = syllabi.

* realización de los estudios escolares en casa = homeschooling [home schooling].

* realizar estudios = do + study.

* realizar un estudio = carry out + survey, conduct + survey, undertake + study, undertake + survey, conduct + study.

* realizar un estudio evaluativo = conduct + review.

* reforma del plan de estudios = curriculum development.

* relacionado con los estudios = course-related.

* relativo a los estudios de diplomatura = undergrad (undergraduate).

* relativo a los estudios de licenciatura = grad (graduate), postgraduate [post-graduate].

* sala de estudio = study facilities, study room.

* sin estudios = ill-educated.

* técnicas de estudio = study skills.

* tema de estudio = study area, under study.

* terminar los estudios = graduate.

* tiempo de estudio = study time.

* unidad de estudio = unit of study, study unit.

* viaje de estudio = study trip.

* zona de estudio = study area, study facilities.

* * *

estudio

masculine

A

1 ( Educ)

(actividad): primero está el estudio y después la diversión your studies o work o studying must come first, then you can enjoy yourself

2

(investigación, análisis): el estudio de la fauna de la zona the study of the area's fauna

realizó un estudio sobre la mortalidad infantil she carried out a survey o study on infant mortality

le hicieron un estudio hormonal she had a series of hormone tests done

3 (de un asunto, caso) consideration

le presentaron un nuevo proyecto para su estudio they put forward a new plan for his consideration

está en o ( RPl) a estudio en el Parlamento it is being considered in parliament

Compuestos:

● estudio de campo

field study

● estudio de mercado

market research

B (lugar)

1 (de un artista) studio; (de un arquitecto) office, studio; (de un abogado) (CS) office

2 ( Cin, Rad, TV) studio

la película se realizará íntegramente en estudios the movie will be made entirely in the studio

3 (en una casa) study

4 (apartamento) studio apartment o ( BrE) flat

Compuestos:

● estudio de grabación

recording studio

● estudio fotográfico

photographic studio

● estudio jurídico

( RPl) (oficina) lawyer's office; (grupo) legal practise*

C

1 ( Mús) study, étude

2 ( Art) study

D estudios mpl ( Educ) education

estudios primarios/superiores primary/higher education

está cursando estudios de especialización she is doing her specialization

se sacrificó para darle estudios a su hijo she made a lot of sacrifices to give her son an education o to put her son through school

para ese trabajo no hace falta tener estudios you don't need a degree for that job

¿por qué dejaste los estudios? why did you give up your studies?, why did you quit school? ( AmE)

* * *

Del verbo estudiar: ( conjugate estudiar)

estudio es:

1ª persona singular (yo) presente indicativo

estudió es:

3ª persona singular (él/ella/usted) pretérito indicativo

Multiple Entries:
estudiar
estudio
estudiar ( conjugate estudiar) verbo transitivo
1
a) ‹ asignatura› to study;

( en la universidad) to study, read (frml);
◊ ¿qué carrera estudió? what subject did he do at college/university?

b) ‹ instrumento› to learn

c) ‹lección/tablas› to learn

2 ( observar) ‹rostro/comportamiento› to study
3 (considerar, analizar) ‹mercado/situación/proyecto› to study;
‹ propuesta› to study, consider;
‹ causas› to look into, investigate
verbo intransitivo
to study;
◊ estudia en un colegio privado he goes to a private school;

debes estudio más you must work harder;
dejó de estudio a los 15 años she left school at 15;
estudio para algo to study to be sth
estudiarse verbo pronominal ( enf) ‹ lección› to study;

‹ papel› to learn
estudio sustantivo masculino
1
a) (Educ) ( actividad):

◊ primero está el estudio studying o your studies o work must come first

b) (investigación, análisis) study;

◊ estudio de mercado market research

c) (de asunto, caso) consideration;

◊ está en estudio it is being considered

2 ( lugar)
a) ( de artista) studio;

( de arquitecto) office, studio
b) (Cin, Rad, TV) studio

c) ( en casa) study;

( apartamento) studio apartment
3
◊ estudios sustantivo masculino plural (Educ) education;

estudios superiores higher education;
quiso darle estudios a su hijo she wanted to give her son an education;
tener estudios superiores to have a degree;
dejar los estudios to give up one's studies
estudiar verbo transitivo & verbo intransitivo to study: estudia para abogado, she's studying to become a lawyer ➣ Ver nota en study
estudio sustantivo masculino
1 study: todas las tardes dedico tres horas al estudio, I spend three hours studying every afternoon
2 (investigación) research
estudio de mercado, market research
3 (sala) studio
estudio fotográfico, photographic studio
4 (apartamento) studio (flat)
5 Educ estudios, studies
(educación) education
tener estudios, to have an education
' estudio' also found in these entries:
Spanish:
geológica
- geológico
- grafológica
- grafológico
- interdisciplinaria
- interdisciplinario
- investigación
- robar
- sanctasanctórum
- cabina
- concienzudo
- despacho
- detallado
- detenido
- ecológico
- elaborar
- especialidad
- estadística
- estudiar
- examen
- fondo
- hispanismo
- laguna
- objeto
- terminar
English:
bedsit
- bedsitter
- breakdown
- case study
- comprehensive
- consideration
- den
- economics
- ESL
- ESP
- horticulture
- invalid
- market research
- pilot study
- province
- review
- rocketry
- studio
- studio flat
- study
- wide-ranging
- case
- curriculum
- feasibility
- field
- investigation
- market
- survey

* * *

estudio nm

1. [actividad] study;

ha dedicado muchos años al estudio del tema she has studied the subject for many years;

estar en estudio to be under consideration

Comp
estudio de mercado [técnica] market research; [investigación] market survey
2. [investigación] study;

ha publicado un estudio sobre el tema she's published a study on the subject;

hacer un estudio de algo to survey sth;

le hicieron un estudio de la flora intestinal they investigated the composition of her intestinal flora

Comp
estudio de campo field study;
estudio geológico geological survey;

estudio de impacto ambiental environmental impact study;

estudio de viabilidad feasibility study

3.
estudios [educación] studies;

el niño va muy bien en los estudios the boy is doing very well at school;

al terminar sus estudios en Viena, viajó a París on completing his studies in Vienna he travelled to Paris;

dar estudios a alguien to pay for o finance sb's education;

dejó los estudios a los quince años he left school at fifteen;

tener estudios to be educated

Comp
estudios de posgrado postgraduate studies o education;
estudios primarios primary education;

estudios secundarios secondary education;

estudios superiores higher education

4. [despacho] study;
[de fotógrafo, pintor, arquitecto] studio; RP [de abogado] practice
5. [apartamento] studio Br flat o US apartment

6. Cine, Rad & TV studio;

los estudios de la Metro the Metro studios

Comp
estudio de grabación recording studio
7. Arte study

8. Mús étude, study;

estudio para piano piano study

* * *

estudio

m

1 disciplina study

2 apartamento studio, Br

studio flat

3 de cine, música studio

4

:

estudios (universitarios) pl university education sg ;

tener estudios have a degree;

una persona sin estudios a person with no formal education

* * *

estudio nm

1) : study

2) : studio

3) estudios nmpl

: studies, education

* * *

estudio n

1. (en general) study [pl. studies]

tenemos todos los libros en el estudio all of our books are in the study

dedico muchas horas a mis estudios I devote a lot of time to my studies

2. (apartamento) studio flat

vive solo en un estudio he lives alone in a studio flat

3. (de televisión, cine) studio

visitamos los estudios de televisión we visited the television studios

Spanish-English dictionary > estudio
9 new

new [nju:]

nouveau ⇒ 1 (a)-(e), 2 neuf ⇒ 1 (a) autre ⇒ 1 (a)

(compar newer, superl newest)

1 adjective

(a) (gen) nouveau(elle); (different) nouveau(elle), autre; (unused) neuf, nouveau(elle);

∎ a new tablecloth (brand new) une nouvelle nappe, une nappe neuve; (fresh) une nouvelle nappe, une nappe propre;

∎ new evidence de nouvelles preuves;

∎ he's wearing his new suit for the first time il porte son nouveau costume ou son costume neuf pour la première fois;

∎ I don't want to get my new gloves dirty je ne veux pas salir mes nouveaux gants ou gants neufs;

∎ this dress isn't new ce n'est pas une robe neuve ou une nouvelle robe, cette robe n'est pas neuve;

∎ have you seen their new house yet? est-ce que tu as vu leur nouvelle maison?;

∎ she needs a new sheet of paper il lui faut une autre feuille de papier;

∎ we need some new ideas il nous faut de nouvelles idées ou des idées neuves;

∎ a new application of an old theory une nouvelle application d'une vieille théorie;

∎ there are new people in the flat next door il y a de nouveaux occupants dans l'appartement d'à côté;

∎ she likes her new boss elle aime bien son nouveau patron;

∎ new members are always welcome nous sommes toujours ravis d'accueillir de nouveaux adhérents;

∎ to look for new business faire de la prospection;

∎ America was a new country (just developing) l'Amérique était un pays neuf;

∎ under new management (sign) changement de propriétaire;

∎ as or like new comme neuf; (in advertisement) état neuf;

∎ as good as new (again) (clothing, carpet) (à nouveau) comme neuf; (watch, electrical appliance) (à nouveau) en parfait état de marche;

∎ to feel like a new woman/man se sentir revivre;

∎ to make a new woman/man of sb transformer qn complètement;

∎ proverb there's nothing new under the sun il n'y a rien de nouveau sous le soleil

(b) (latest, recent → issue, recording, baby) nouveau(elle);

∎ the newest fashions la dernière mode;

∎ is there anything new on the catastrophe? est-ce qu'il y a du nouveau sur la catastrophe?;

∎ familiar what's new? quoi de neuf?;

∎ familiar (so) what's new!, what else is new! (dismissive) quelle surprise!;

∎ that's nothing new! rien de nouveau à cela!

(c) (unfamiliar → experience, environment) nouveau(elle);

∎ everything's still very new to me here tout est encore tout nouveau pour moi ici;

∎ familiar that's a new one on me! (joke) celle-là, on ne me l'avait jamais faite!; (news) première nouvelle!; (experience) on en apprend tous les jours!

(d) (recently arrived) nouveau(elle); (novice) novice;

∎ you're new here, aren't you? vous êtes nouveau ici, n'est-ce pas?;

∎ those curtains are new in this room ces rideaux n'étaient pas dans cette pièce;

∎ she's new to the job elle débute dans le métier;

∎ we're new to this area nous venons d'arriver dans la région

(e) Cookery (wine, potatoes, carrots) nouveau(elle)

2 noun

nouveau m;

∎ the cult of the new le culte du nouveau

►► familiar new blood sang m neuf;

Finance new borrowings nouveaux emprunts mpl;

new boy School nouveau m, nouvel élève m; (in office, team etc) nouveau m;

New Britain Nouvelle-Bretagne f;

New Brunswick le Nouveau-Brunswick;

∎ in New Brunswick dans le Nouveau-Brunswick;

Architecture new brutalism brutalisme m;

Marketing new buy situation situation f de nouvel achat;

New Caledonia Nouvelle-Calédonie f;

∎ in New Caledonia en Nouvelle-Calédonie;

New Caledonian

1 noun

Néo-Calédonien(enne) m,f

2 adjective

néo-calédonien;

Finance new capital capitaux mpl frais;

the New Deal

(a) History le New Deal (programme de réformes sociales mises en place aux États-Unis par le président Roosevelt au lendemain de la grande dépression des années 30)

(b) British Politics = programme du gouvernement Blair destiné à aider les jeunes à trouver un emploi;

New Delhi New Delhi;

French Canadian New Democratic Party Nouveau Parti m démocratique;

new economy nouvelle économie f;

New England Nouvelle-Angleterre f;

∎ in New England en Nouvelle-Angleterre;

New Englander habitant(e) m,f de la Nouvelle-Angleterre;

the New English Bible = texte de la Bible révisé dans les années 60;

New Forest = région forestière dans le sud de l'Angleterre;

New Forest pony New Forest m (cheval);

new girl School nouvelle (élève) f; (in office, team) nouvelle f;

new grammar la nouvelle grammaire;

New Guinea Nouvelle-Guinée f;

∎ in New Guinea en Nouvelle-Guinée;

New Hampshire le New Hampshire;

∎ in New Hampshire dans le New Hampshire;

New Hebridean

1 noun

Néo-Hébridais(e) m,f

2 adjective

néo-hébridais;

New Hebrides Nouvelles-Hébrides fpl;

∎ in the New Hebrides aux Nouvelles-Hébrides;

New Ireland Nouvelle-Irlande f;

∎ in New Ireland en Nouvelle-Irlande;

Stock Exchange new issue nouvelle émission f;

Stock Exchange new issue market marché m des nouvelles émissions, marché m primaire;

New Jersey le New Jersey;

∎ in New Jersey dans le New Jersey;

New Labour = nouveau nom donné au parti travailliste britannique vers le milieu des années quatre-vingt-dix dans le souci d'en moderniser l'image;

British familiar new lad jeune homme m moderne^□ (qui boit avec modération et n'est pas sexiste);

New Latin latin m scientifique;

British Politics the New Left la nouvelle gauche;

new look nouvelle image f;

the New Look (in post-war fashion) le new-look;

New Man homme m moderne (qui participe équitablement à l'éducation des enfants et aux tâches ménagères);

American new math, British new maths les maths fpl modernes;

the new media les nouveaux médias mpl;

New Mexico le Nouveau-Mexique;

∎ in New Mexico au Nouveau-Mexique;

British History the New Model Army = nom donné à l'armée anglaise après la révolte du Parlement en 1645;

new money (after decimalization) système m monétaire décimal; Finance crédit m de restructuration;

∎ what's ten shillings in new money? ten shillings, ça fait combien en système décimal?;

∎ she married into new money (wealth) elle s'est mariée avec un homme issue d'une famille enrichie de fraîche date; pejorative elle s'est mariée avec un nouveau riche;

new moon nouvelle lune f;

Press New Musical Express = hebdomadaire anglais de musique rock;

New Orleans La Nouvelle-Orléans;

new potato pomme f de terre nouvelle;

Commerce & Marketing new product nouveau produit m;

Commerce & Marketing new product development développement m de nouveaux produits;

Commerce & Marketing new product marketing marketing m de nouveaux produits;

New Providence île f de la Nouvelle-Providence;

New Quebec Nouveau-Québec m;

∎ in New Quebec au Nouveau-Québec;

the new rich les nouveaux riches mpl;

New Right nouvelle droite f;

Press the New Scientist = hebdomadaire scientifique britannique;

New Scotland Yard = siège de la police à Londres;

New South Wales la Nouvelle-Galles du Sud;

∎ in New South Wales en Nouvelle-Galles du Sud;

Finance new shares actions fpl nouvelles;

Press the New Statesman = hebdomadaire britannique de gauche;

new technology nouvelle technologie f, technologie f de pointe;

the New Territories les Nouveaux Territoires mpl (de Hong Kong);

Bible New Testament Nouveau Testament m;

British new town ville f nouvelle;

new wave (in cinema) nouvelle vague f; (in pop music) new wave f;

the New World le Nouveau Monde;

New Year Nouvel An m;

∎ happy New Year! bonne année!;

∎ to see in the New Year réveillonner (le 31 décembre);

New Year's resolutions résolutions fpl pour la nouvelle année;

∎ have you made any New Year's resolutions? tu as des résolutions pour la nouvelle année?;

American New Year's (day) le premier de l'an; (eve) le soir du réveillon ou du 31 décembre;

New Year's Day jour m de l'an;

New Year's Eve Saint-Sylvestre f;

the New Year's Honours List = titres et distinctions honorifiques décernés par la Reine à l'occasion de la nouvelle année et dont la liste est établie officieusement par le Premier ministre;

New York (City) New York;

New Yorker New-Yorkais(e) m,f;

Press the New Yorker = hebdomadaire culturel et littéraire new-yorkais;

Stock Exchange New York Mercantile Exchange = marché à terme des produits pétroliers de New York;

New York (State) l'État m de New York;

∎ in (the State of) New York, in New York (State) dans l'État de New York;

the New York subway le métro new-yorkais;

Press the New York Times = quotidien américain de qualité;

New Zealand Nouvelle-Zélande f;

∎ in New Zealand en Nouvelle-Zélande;

New Zealand butter beurre m néo-zélandais;

New Zealander Néo-Zélandais(e) m,f

✾ Music 'New World Symphony' or 'From the New World' Dvorák 'La Symphonie du Nouveau Monde'

ⓘ NEW LABOUR Après dix-huit ans de gouvernement conservateur, les élections de mai 1997 propulsèrent les travaillistes au pouvoir avec une écrasante majorité. Convaincus par plusieurs défaites électorales de l'inéligibilité du parti travailliste traditionnel dans une Grande-Bretagne bouleversée par le thatchérisme, les nouveaux dirigeants décidèrent de réorganiser et de renommer le parti afin d'élargir leur électorat aux classes moyennes. Les "nouveaux travaillistes" établirent des liens étroits avec le patronat et promurent une "troisième voie" comme alternative à la traditionnelle idéologie de gauche du parti. Cependant, les fidèles du parti commencèrent très vite à souhaiter un retour aux valeurs traditionnelles de la gauche.

Un panorama unique de l'anglais et du français > new
10 MAP

1) Общая лексика: белки, а (группа белков, обеспечивающих поступательное движение за счёт толкательного усилия (динеин, кинезин, синколин), а также связывание и стабильность комплексов микротрубочек (белки -МАР, МАР2), - например, в составе веретена деления)

2) Медицина: microtubules associated proteins, mean airway pressure (среднее давление в дыхательных путях), среднее артериальное давление, (method of activated particles) МАЧ (метод активированных частиц), mitral annuloplasty, malignant atrophic papulosis

3) Военный термин: Master Attack Plan, Materiel Acquisition Process, Ministry of Aircraft Production, management analysis program, management assessment program, manpower allocation procedure, mechanical ambush patrol, medical aid post, military aid program, military aptitude predictor, military audit project, military automatic pistol, missile and package tester, modular avionics packaging, multiple aim point, munitions acquisition plan, mutual aid program, mutual assistance pact, mutual assistance plan, mutual assistance program, Ministry of Aviation Industry (USSR)

4) Техника: Military Assistance Program, maintenance action plan, maintenance assessment package, maximum posteriori, memory allocation and protection, memory allocation and protection unit, message administration procedures, methodology assessment program, mitigation action plan, multiassociative processor, multiple-access processing, упаковывание в модифицированной газовой среде (modified atmosphere packaging)

5) Сельское хозяйство: Monoammonium Phosphate, mean aortic pressure

6) Химия: моноаммонийфосфат

7) Математика: метод программирования путём приближений (method of approximations programming)

8) Статистика: метод максимальной апостериорной гипотезы (maximum a-posteriori probable)

9) Страхование: market assistance plan

10) Автомобильный термин: manifold absolute pressure - датчик давления во впускном коллекторе, manifold absolute pressure sensor, maniford absolute pressure (Krokodil), manifold absolute pressure (Krokodil)

11) Оптика: measurement assurance program

12) Телекоммуникации: Maintenance Administration Panel, Management Application Protocol, Manufacturing Automation Protocol (GM)

13) Сокращение: MILSTAR Advanced Processor (USA), Membership Action Plan (NATO), Military Aid Program (USA), Military Assistance Program (USA), Ministry of Aviation Technology (Russia), Missed Approach Point, Mission Area Plan, Modular Acoustic Processor, Multiple Aim Point (USAF), Mutual Assistance Programme, Macroassembly Program, NATO Membership Action Plan, Linker Map (File Name Extension), MSN, Accessories, & PSP (Performance Service Plans) (Best Buy), Machinist Apprentice Program, Macro Arithmetic Processor, Macro Assembly Program, Macroeconomic Analysis and Policy, Madagascar Action Plan, Magnesium Ammonium Phosphate, Magnetic-Acoustic-Pressure, Magnetically Accelerated Projectile (Star Wars), Main Audio Program, Mainframe Acquisition Project, Maintenance Activation Plan, Maintenance Activity Pirmasens, Maintenance Analysis Procedures, Maintenance and Administrative Position (Nortel), Major Accounts Processing, Major Sync Point (ITU-T), Making Action Plans, Management Achievement Plan, Management Action Plan, Management Assistance Program, Management Process, Maneuverable Atmosphere Probe(s), Manifold Absolute Pressure, Manpower Analysis Paper, Manufacturing Application Protocol, Manufacturing Assembly Procedure, Manufacturing Automated Protocol, Manufacturing Automation Profile, Mapei - Quick Step (Tour de France cycling sponsor), Marathon Ashland Petroleum LLC, Marine Advisory Program, Marine Animal Productions, Maritime Airborne Patrol, Market Access Program, Market Analysis Portfolio, Market Analysis and Planning (Sprint - ISMF), Market Area Planning, Marketing Association of Pakistan, Markovian Arrival Process (concept in probability theory), Mass Air Pressure (sensor), Master Action Plan, Master Amino Acid Pattern, Master of Applied Politics, Materiel Acquisition Plan, Maximum A Posteriori Probability, Maximum A Posteriori estimate, Mazda Advancement Plan, Mean Airway Pressure, Mean Annual Precipitation, Measure of Academic Progress, Measurement Adoption Process, Media Accelerated Processor, Media Access Procedure, Media Access Project, Media Awareness Project, Medical Advantage Plan (AARP), Medical Aid for Palestinians, Medical Assessment Process, Medical Assistance Plan, Medical Assistance Program, Medical Assistance Program International, Medicare Advocacy Project, Medication Access Program (Georgia), Melanesian Alliance Party (Papua New Guinea), Membership Action Plan (NATO), Membrane Associated Protein, Memory Address Print, Memory Algorithm Processor, Memory Alliance Program, Memory Allocation Map, Merchant Account Provider, Merit Award Program (education), Mesh Access Point, Message Access Protocol, Message Application Part (Sprint), Message Application Programming, Messaging Application Protocol, Meteorology and Atmospheric Physics, Metropolitan Area Program, Mian Azmat Professionals (cricket), Michigan Adventure Park (Muskegon, Michigan), Michigan Advocacy Project, Michigan Airglow Payload, Microprocessor Applications Project, Microtubule-Associated Protein, Microwave Anisotropy Probe (NASA), Microwave Assisted Process (for detection of pollutants), Midrange Alliance Program, Military Advisory Panel, Military Aeronautical Pentathlon, Military Assistance Program (US), Milstar Advanced Processor, Miniature Array Package, Minimum Acceptable Performance (Hekimian), Minimum Advertised Price, Minimum-Advertised Pricing, Mining Automation Program (MMS Canada), Ministry for Antimonopoly Policy (Russian Federation), Minnesota AIDS Project, Mission Area Plan/Planning, Mission Assurance Plan, Mission Automation Plan, Missouri Assessment Program, Mitigation Action Plans, Mitogen-Activated Protein, Mitsubishi Assistance Package, Mixed Activation Products, Mobile Access Platform, Mobile Access Protocol, Mobile Agp Packet, Mobile Anchor Point, Mobile Antenna Platform, Mobile Application Part (GSM), Mobile Assistance Patrol, Mobility Anchor Point, Modern Aids to Planning, Modernization of Administrative Processes, Modified American Plan (hospitality industry), Modified Atmosphere Packaging, Modular Architecture Platform, Modular Avionics Package, Moisture, Ash and Protein, Mold Array Package, Monitored Asynchronous Protocol, Monitoring Attitudes of the Public (ACLI Survey), Monitoring the AIDS Pandemic (Pande'mie Mondiale de VIH/SIDA), Monoammonium Phosphate (agrochemistry), Monophasic Action Potential (cardiac electrophysiology), Montana Advocacy Program, Montreal Action Plan, Morbidity and Performance Assessment, Morning After Pill, Mortgagor Assistance Program (mortgage industry CRM), Mortier Adhe'sif Pla^tre (French: Skim Coat Plaster; a construction material), Morton Area Players, Motivation for Academic Performance (Duke University), Motorist Assistance Patrol, Motorist Assurance Program, Mouse Antibody Production, Mouse Atlas Project, Move Assistance Program, Movement And Position (tracking system), Multi Access Portal, Multi Agent Planning, Multi-Agency Profiler, Multi-Agency Project, Multi-Country AIDS Program (World Bank), Multicultural Achievers Program, Multidimensional Assignment Problem, Multimodal Application Platform (LiteScape), Multiple Access Protocol, Multiple Aim Point System, Multiplexed Access Point, Multiplexer Access Point, Multiservice Access Platform, Municipal Airport, Mural Arts Program (Philadelphia, Pennsylvania public art project), Mutualized Access Point, Mutually Agreed Positions, Mycobacterium Avium-subspecies Paratuberculosis, missed approach procedure (US DoD)

14) Вычислительная техника: Manageability, Availability, Performance, Microprocessor Analysis Package, Mobile Application Part, Manufacturing Automation Protocol (General Motors), Maintenance Analysis Procedure (IBM), Mobile Application Part (MSC, GSM, Mobile-Systems), модульный акустический процессор

15) Нефть: maximum allowable pressure

16) Генетика: microtubule-associated proteins

17) Космонавтика: Mediterranean Action Plan, Middle Atmosphere Program (SCOSTEP)

18) Воздухоплавание: Minimum Audible Pressure

19) Упаковка: (modified atmosphere packaging) упаковывание в модифицированной газовой среде (МГС)

20) Глоссарий компании Сахалин Энерджи: Master Approvals Plan

21) Аудит: matters for the attention of partner (вопросы на рассмотрение партнера)

22) Сетевые технологии: мэйнфрейм, протокол автоматизации производства, центральная ЭВМ

23) Полимеры: manifold air pressure

24) Авиационная медицина: mean arterial pressure

25) Расширение файла: Manufacturing Automation Protocol, Message Acceptance Pulse, Map file (usually created by compilers)

26) Логистика: ПДЧ (Membership Action Plan - NATO)

27) Карачаганак: Management Action Plan (План управленческих мероприятий) (отчёт по аудиту, мероприятия которые нужно провести по его результатам)

Универсальный англо-русский словарь > MAP
11 Map

1) Общая лексика: белки, а (группа белков, обеспечивающих поступательное движение за счёт толкательного усилия (динеин, кинезин, синколин), а также связывание и стабильность комплексов микротрубочек (белки -МАР, МАР2), - например, в составе веретена деления)

2) Медицина: microtubules associated proteins, mean airway pressure (среднее давление в дыхательных путях), среднее артериальное давление, (method of activated particles) МАЧ (метод активированных частиц), mitral annuloplasty, malignant atrophic papulosis

3) Военный термин: Master Attack Plan, Materiel Acquisition Process, Ministry of Aircraft Production, management analysis program, management assessment program, manpower allocation procedure, mechanical ambush patrol, medical aid post, military aid program, military aptitude predictor, military audit project, military automatic pistol, missile and package tester, modular avionics packaging, multiple aim point, munitions acquisition plan, mutual aid program, mutual assistance pact, mutual assistance plan, mutual assistance program, Ministry of Aviation Industry (USSR)

4) Техника: Military Assistance Program, maintenance action plan, maintenance assessment package, maximum posteriori, memory allocation and protection, memory allocation and protection unit, message administration procedures, methodology assessment program, mitigation action plan, multiassociative processor, multiple-access processing, упаковывание в модифицированной газовой среде (modified atmosphere packaging)

5) Сельское хозяйство: Monoammonium Phosphate, mean aortic pressure

6) Химия: моноаммонийфосфат

7) Математика: метод программирования путём приближений (method of approximations programming)

8) Статистика: метод максимальной апостериорной гипотезы (maximum a-posteriori probable)

9) Страхование: market assistance plan

10) Автомобильный термин: manifold absolute pressure - датчик давления во впускном коллекторе, manifold absolute pressure sensor, maniford absolute pressure (Krokodil), manifold absolute pressure (Krokodil)

11) Оптика: measurement assurance program

12) Телекоммуникации: Maintenance Administration Panel, Management Application Protocol, Manufacturing Automation Protocol (GM)

13) Сокращение: MILSTAR Advanced Processor (USA), Membership Action Plan (NATO), Military Aid Program (USA), Military Assistance Program (USA), Ministry of Aviation Technology (Russia), Missed Approach Point, Mission Area Plan, Modular Acoustic Processor, Multiple Aim Point (USAF), Mutual Assistance Programme, Macroassembly Program, NATO Membership Action Plan, Linker Map (File Name Extension), MSN, Accessories, & PSP (Performance Service Plans) (Best Buy), Machinist Apprentice Program, Macro Arithmetic Processor, Macro Assembly Program, Macroeconomic Analysis and Policy, Madagascar Action Plan, Magnesium Ammonium Phosphate, Magnetic-Acoustic-Pressure, Magnetically Accelerated Projectile (Star Wars), Main Audio Program, Mainframe Acquisition Project, Maintenance Activation Plan, Maintenance Activity Pirmasens, Maintenance Analysis Procedures, Maintenance and Administrative Position (Nortel), Major Accounts Processing, Major Sync Point (ITU-T), Making Action Plans, Management Achievement Plan, Management Action Plan, Management Assistance Program, Management Process, Maneuverable Atmosphere Probe(s), Manifold Absolute Pressure, Manpower Analysis Paper, Manufacturing Application Protocol, Manufacturing Assembly Procedure, Manufacturing Automated Protocol, Manufacturing Automation Profile, Mapei - Quick Step (Tour de France cycling sponsor), Marathon Ashland Petroleum LLC, Marine Advisory Program, Marine Animal Productions, Maritime Airborne Patrol, Market Access Program, Market Analysis Portfolio, Market Analysis and Planning (Sprint - ISMF), Market Area Planning, Marketing Association of Pakistan, Markovian Arrival Process (concept in probability theory), Mass Air Pressure (sensor), Master Action Plan, Master Amino Acid Pattern, Master of Applied Politics, Materiel Acquisition Plan, Maximum A Posteriori Probability, Maximum A Posteriori estimate, Mazda Advancement Plan, Mean Airway Pressure, Mean Annual Precipitation, Measure of Academic Progress, Measurement Adoption Process, Media Accelerated Processor, Media Access Procedure, Media Access Project, Media Awareness Project, Medical Advantage Plan (AARP), Medical Aid for Palestinians, Medical Assessment Process, Medical Assistance Plan, Medical Assistance Program, Medical Assistance Program International, Medicare Advocacy Project, Medication Access Program (Georgia), Melanesian Alliance Party (Papua New Guinea), Membership Action Plan (NATO), Membrane Associated Protein, Memory Address Print, Memory Algorithm Processor, Memory Alliance Program, Memory Allocation Map, Merchant Account Provider, Merit Award Program (education), Mesh Access Point, Message Access Protocol, Message Application Part (Sprint), Message Application Programming, Messaging Application Protocol, Meteorology and Atmospheric Physics, Metropolitan Area Program, Mian Azmat Professionals (cricket), Michigan Adventure Park (Muskegon, Michigan), Michigan Advocacy Project, Michigan Airglow Payload, Microprocessor Applications Project, Microtubule-Associated Protein, Microwave Anisotropy Probe (NASA), Microwave Assisted Process (for detection of pollutants), Midrange Alliance Program, Military Advisory Panel, Military Aeronautical Pentathlon, Military Assistance Program (US), Milstar Advanced Processor, Miniature Array Package, Minimum Acceptable Performance (Hekimian), Minimum Advertised Price, Minimum-Advertised Pricing, Mining Automation Program (MMS Canada), Ministry for Antimonopoly Policy (Russian Federation), Minnesota AIDS Project, Mission Area Plan/Planning, Mission Assurance Plan, Mission Automation Plan, Missouri Assessment Program, Mitigation Action Plans, Mitogen-Activated Protein, Mitsubishi Assistance Package, Mixed Activation Products, Mobile Access Platform, Mobile Access Protocol, Mobile Agp Packet, Mobile Anchor Point, Mobile Antenna Platform, Mobile Application Part (GSM), Mobile Assistance Patrol, Mobility Anchor Point, Modern Aids to Planning, Modernization of Administrative Processes, Modified American Plan (hospitality industry), Modified Atmosphere Packaging, Modular Architecture Platform, Modular Avionics Package, Moisture, Ash and Protein, Mold Array Package, Monitored Asynchronous Protocol, Monitoring Attitudes of the Public (ACLI Survey), Monitoring the AIDS Pandemic (Pande'mie Mondiale de VIH/SIDA), Monoammonium Phosphate (agrochemistry), Monophasic Action Potential (cardiac electrophysiology), Montana Advocacy Program, Montreal Action Plan, Morbidity and Performance Assessment, Morning After Pill, Mortgagor Assistance Program (mortgage industry CRM), Mortier Adhe'sif Pla^tre (French: Skim Coat Plaster; a construction material), Morton Area Players, Motivation for Academic Performance (Duke University), Motorist Assistance Patrol, Motorist Assurance Program, Mouse Antibody Production, Mouse Atlas Project, Move Assistance Program, Movement And Position (tracking system), Multi Access Portal, Multi Agent Planning, Multi-Agency Profiler, Multi-Agency Project, Multi-Country AIDS Program (World Bank), Multicultural Achievers Program, Multidimensional Assignment Problem, Multimodal Application Platform (LiteScape), Multiple Access Protocol, Multiple Aim Point System, Multiplexed Access Point, Multiplexer Access Point, Multiservice Access Platform, Municipal Airport, Mural Arts Program (Philadelphia, Pennsylvania public art project), Mutualized Access Point, Mutually Agreed Positions, Mycobacterium Avium-subspecies Paratuberculosis, missed approach procedure (US DoD)

14) Вычислительная техника: Manageability, Availability, Performance, Microprocessor Analysis Package, Mobile Application Part, Manufacturing Automation Protocol (General Motors), Maintenance Analysis Procedure (IBM), Mobile Application Part (MSC, GSM, Mobile-Systems), модульный акустический процессор

15) Нефть: maximum allowable pressure

16) Генетика: microtubule-associated proteins

17) Космонавтика: Mediterranean Action Plan, Middle Atmosphere Program (SCOSTEP)

18) Воздухоплавание: Minimum Audible Pressure

19) Упаковка: (modified atmosphere packaging) упаковывание в модифицированной газовой среде (МГС)

20) Глоссарий компании Сахалин Энерджи: Master Approvals Plan

21) Аудит: matters for the attention of partner (вопросы на рассмотрение партнера)

22) Сетевые технологии: мэйнфрейм, протокол автоматизации производства, центральная ЭВМ

23) Полимеры: manifold air pressure

24) Авиационная медицина: mean arterial pressure

25) Расширение файла: Manufacturing Automation Protocol, Message Acceptance Pulse, Map file (usually created by compilers)

26) Логистика: ПДЧ (Membership Action Plan - NATO)

27) Карачаганак: Management Action Plan (План управленческих мероприятий) (отчёт по аудиту, мероприятия которые нужно провести по его результатам)

Универсальный англо-русский словарь > Map
12 map

1) Общая лексика: белки, а (группа белков, обеспечивающих поступательное движение за счёт толкательного усилия (динеин, кинезин, синколин), а также связывание и стабильность комплексов микротрубочек (белки -МАР, МАР2), - например, в составе веретена деления)

2) Медицина: microtubules associated proteins, mean airway pressure (среднее давление в дыхательных путях), среднее артериальное давление, (method of activated particles) МАЧ (метод активированных частиц), mitral annuloplasty, malignant atrophic papulosis

3) Военный термин: Master Attack Plan, Materiel Acquisition Process, Ministry of Aircraft Production, management analysis program, management assessment program, manpower allocation procedure, mechanical ambush patrol, medical aid post, military aid program, military aptitude predictor, military audit project, military automatic pistol, missile and package tester, modular avionics packaging, multiple aim point, munitions acquisition plan, mutual aid program, mutual assistance pact, mutual assistance plan, mutual assistance program, Ministry of Aviation Industry (USSR)

4) Техника: Military Assistance Program, maintenance action plan, maintenance assessment package, maximum posteriori, memory allocation and protection, memory allocation and protection unit, message administration procedures, methodology assessment program, mitigation action plan, multiassociative processor, multiple-access processing, упаковывание в модифицированной газовой среде (modified atmosphere packaging)

5) Сельское хозяйство: Monoammonium Phosphate, mean aortic pressure

6) Химия: моноаммонийфосфат

7) Математика: метод программирования путём приближений (method of approximations programming)

8) Статистика: метод максимальной апостериорной гипотезы (maximum a-posteriori probable)

9) Страхование: market assistance plan

10) Автомобильный термин: manifold absolute pressure - датчик давления во впускном коллекторе, manifold absolute pressure sensor, maniford absolute pressure (Krokodil), manifold absolute pressure (Krokodil)

11) Оптика: measurement assurance program

12) Телекоммуникации: Maintenance Administration Panel, Management Application Protocol, Manufacturing Automation Protocol (GM)

13) Сокращение: MILSTAR Advanced Processor (USA), Membership Action Plan (NATO), Military Aid Program (USA), Military Assistance Program (USA), Ministry of Aviation Technology (Russia), Missed Approach Point, Mission Area Plan, Modular Acoustic Processor, Multiple Aim Point (USAF), Mutual Assistance Programme, Macroassembly Program, NATO Membership Action Plan, Linker Map (File Name Extension), MSN, Accessories, & PSP (Performance Service Plans) (Best Buy), Machinist Apprentice Program, Macro Arithmetic Processor, Macro Assembly Program, Macroeconomic Analysis and Policy, Madagascar Action Plan, Magnesium Ammonium Phosphate, Magnetic-Acoustic-Pressure, Magnetically Accelerated Projectile (Star Wars), Main Audio Program, Mainframe Acquisition Project, Maintenance Activation Plan, Maintenance Activity Pirmasens, Maintenance Analysis Procedures, Maintenance and Administrative Position (Nortel), Major Accounts Processing, Major Sync Point (ITU-T), Making Action Plans, Management Achievement Plan, Management Action Plan, Management Assistance Program, Management Process, Maneuverable Atmosphere Probe(s), Manifold Absolute Pressure, Manpower Analysis Paper, Manufacturing Application Protocol, Manufacturing Assembly Procedure, Manufacturing Automated Protocol, Manufacturing Automation Profile, Mapei - Quick Step (Tour de France cycling sponsor), Marathon Ashland Petroleum LLC, Marine Advisory Program, Marine Animal Productions, Maritime Airborne Patrol, Market Access Program, Market Analysis Portfolio, Market Analysis and Planning (Sprint - ISMF), Market Area Planning, Marketing Association of Pakistan, Markovian Arrival Process (concept in probability theory), Mass Air Pressure (sensor), Master Action Plan, Master Amino Acid Pattern, Master of Applied Politics, Materiel Acquisition Plan, Maximum A Posteriori Probability, Maximum A Posteriori estimate, Mazda Advancement Plan, Mean Airway Pressure, Mean Annual Precipitation, Measure of Academic Progress, Measurement Adoption Process, Media Accelerated Processor, Media Access Procedure, Media Access Project, Media Awareness Project, Medical Advantage Plan (AARP), Medical Aid for Palestinians, Medical Assessment Process, Medical Assistance Plan, Medical Assistance Program, Medical Assistance Program International, Medicare Advocacy Project, Medication Access Program (Georgia), Melanesian Alliance Party (Papua New Guinea), Membership Action Plan (NATO), Membrane Associated Protein, Memory Address Print, Memory Algorithm Processor, Memory Alliance Program, Memory Allocation Map, Merchant Account Provider, Merit Award Program (education), Mesh Access Point, Message Access Protocol, Message Application Part (Sprint), Message Application Programming, Messaging Application Protocol, Meteorology and Atmospheric Physics, Metropolitan Area Program, Mian Azmat Professionals (cricket), Michigan Adventure Park (Muskegon, Michigan), Michigan Advocacy Project, Michigan Airglow Payload, Microprocessor Applications Project, Microtubule-Associated Protein, Microwave Anisotropy Probe (NASA), Microwave Assisted Process (for detection of pollutants), Midrange Alliance Program, Military Advisory Panel, Military Aeronautical Pentathlon, Military Assistance Program (US), Milstar Advanced Processor, Miniature Array Package, Minimum Acceptable Performance (Hekimian), Minimum Advertised Price, Minimum-Advertised Pricing, Mining Automation Program (MMS Canada), Ministry for Antimonopoly Policy (Russian Federation), Minnesota AIDS Project, Mission Area Plan/Planning, Mission Assurance Plan, Mission Automation Plan, Missouri Assessment Program, Mitigation Action Plans, Mitogen-Activated Protein, Mitsubishi Assistance Package, Mixed Activation Products, Mobile Access Platform, Mobile Access Protocol, Mobile Agp Packet, Mobile Anchor Point, Mobile Antenna Platform, Mobile Application Part (GSM), Mobile Assistance Patrol, Mobility Anchor Point, Modern Aids to Planning, Modernization of Administrative Processes, Modified American Plan (hospitality industry), Modified Atmosphere Packaging, Modular Architecture Platform, Modular Avionics Package, Moisture, Ash and Protein, Mold Array Package, Monitored Asynchronous Protocol, Monitoring Attitudes of the Public (ACLI Survey), Monitoring the AIDS Pandemic (Pande'mie Mondiale de VIH/SIDA), Monoammonium Phosphate (agrochemistry), Monophasic Action Potential (cardiac electrophysiology), Montana Advocacy Program, Montreal Action Plan, Morbidity and Performance Assessment, Morning After Pill, Mortgagor Assistance Program (mortgage industry CRM), Mortier Adhe'sif Pla^tre (French: Skim Coat Plaster; a construction material), Morton Area Players, Motivation for Academic Performance (Duke University), Motorist Assistance Patrol, Motorist Assurance Program, Mouse Antibody Production, Mouse Atlas Project, Move Assistance Program, Movement And Position (tracking system), Multi Access Portal, Multi Agent Planning, Multi-Agency Profiler, Multi-Agency Project, Multi-Country AIDS Program (World Bank), Multicultural Achievers Program, Multidimensional Assignment Problem, Multimodal Application Platform (LiteScape), Multiple Access Protocol, Multiple Aim Point System, Multiplexed Access Point, Multiplexer Access Point, Multiservice Access Platform, Municipal Airport, Mural Arts Program (Philadelphia, Pennsylvania public art project), Mutualized Access Point, Mutually Agreed Positions, Mycobacterium Avium-subspecies Paratuberculosis, missed approach procedure (US DoD)

14) Вычислительная техника: Manageability, Availability, Performance, Microprocessor Analysis Package, Mobile Application Part, Manufacturing Automation Protocol (General Motors), Maintenance Analysis Procedure (IBM), Mobile Application Part (MSC, GSM, Mobile-Systems), модульный акустический процессор

15) Нефть: maximum allowable pressure

16) Генетика: microtubule-associated proteins

17) Космонавтика: Mediterranean Action Plan, Middle Atmosphere Program (SCOSTEP)

18) Воздухоплавание: Minimum Audible Pressure

19) Упаковка: (modified atmosphere packaging) упаковывание в модифицированной газовой среде (МГС)

20) Глоссарий компании Сахалин Энерджи: Master Approvals Plan

21) Аудит: matters for the attention of partner (вопросы на рассмотрение партнера)

22) Сетевые технологии: мэйнфрейм, протокол автоматизации производства, центральная ЭВМ

23) Полимеры: manifold air pressure

24) Авиационная медицина: mean arterial pressure

25) Расширение файла: Manufacturing Automation Protocol, Message Acceptance Pulse, Map file (usually created by compilers)

26) Логистика: ПДЧ (Membership Action Plan - NATO)

27) Карачаганак: Management Action Plan (План управленческих мероприятий) (отчёт по аудиту, мероприятия которые нужно провести по его результатам)

Универсальный англо-русский словарь > map
13 IMPACT

1) Медицина: International Medical Products Anti-Counterfeiting Taskforce

2) Американизм: Information Management Public Affairs Construction And Traffic

3) Спорт: Increased Mastery And Professional Application Of Coaching Theory, Intense Motivated Performance Altering Conditioning Techniques

4) Военный термин: Indiana Militia Practicing Airsoft Combat Tactics, Insensitive Munitions Packaging Technology, Intelligence Management Performance Accountability Communication And Tactical, implementation planning and control technique, improved administrative capability test

5) Техника: integrated management planning and control technique

6) Религия: Individuals Making Progress And Coming Together, Intensely Moving People After Christ Today, Intensive Ministry Program Advancing The Church Of Today, International Ministries Of Prophetic And Apostolic Churches Together

7) Юридический термин: Informed Merchants To Prevent Alcoholic Crime Tendencies

8) Телекоммуникации: Integrated Manufacturing Precision Assembly Cellular Technology

9) Сокращение: Implementation, Planning And Control Technique, Integrated Missile Procedure And Control Trainer (UK)

10) Университет: Impelling Manpower Practice And College Together, Institute For Modern Pedagogy And Creative Teaching, Integrated Multi Perspective Access To Campus Technology

11) Вычислительная техника: Information Market Policy ACTions (ECHO)

12) Космонавтика: Investigation of Magnetospheric Particle Acceleration and Turbulence (Sweden)

13) Деловая лексика: Improving Mentor Practices And Communication Techniques, Increasing Markets Productivity And Construction Teamwork, Individualized Management Of Personal Assistant Consumer Teams, Involvement Motivation Professionalism Achievement Challenge Teamwork

14) Образование: I'm Making Positive Action Choices Today, Im Making Positive Action Choices Today, Increasing Might Power Academics Choices Truth, Individualized Movement And Physical Activity For Children Today

15) Сетевые технологии: Integrated Message Processing And Communications Technology

16) Контроль качества: Inventory Management Program And Control Techniques

17) Нефть и газ: Integrated Mechanical Properties Analysis & Characterization of Near-Wellbore Heterogeneity, комплексный метод анализа и описания механических свойств и зоны вокруг ствола скважины

18) Общественная организация: Incorporation to Maximize Personal Achievement with Community Training

19) Международная торговля: International Marketing Program For Agricultural Commodities And Trade

Универсальный англо-русский словарь > IMPACT
14 impact

1) Медицина: International Medical Products Anti-Counterfeiting Taskforce

2) Американизм: Information Management Public Affairs Construction And Traffic

3) Спорт: Increased Mastery And Professional Application Of Coaching Theory, Intense Motivated Performance Altering Conditioning Techniques

4) Военный термин: Indiana Militia Practicing Airsoft Combat Tactics, Insensitive Munitions Packaging Technology, Intelligence Management Performance Accountability Communication And Tactical, implementation planning and control technique, improved administrative capability test

5) Техника: integrated management planning and control technique

6) Религия: Individuals Making Progress And Coming Together, Intensely Moving People After Christ Today, Intensive Ministry Program Advancing The Church Of Today, International Ministries Of Prophetic And Apostolic Churches Together

7) Юридический термин: Informed Merchants To Prevent Alcoholic Crime Tendencies

8) Телекоммуникации: Integrated Manufacturing Precision Assembly Cellular Technology

9) Сокращение: Implementation, Planning And Control Technique, Integrated Missile Procedure And Control Trainer (UK)

10) Университет: Impelling Manpower Practice And College Together, Institute For Modern Pedagogy And Creative Teaching, Integrated Multi Perspective Access To Campus Technology

11) Вычислительная техника: Information Market Policy ACTions (ECHO)

12) Космонавтика: Investigation of Magnetospheric Particle Acceleration and Turbulence (Sweden)

13) Деловая лексика: Improving Mentor Practices And Communication Techniques, Increasing Markets Productivity And Construction Teamwork, Individualized Management Of Personal Assistant Consumer Teams, Involvement Motivation Professionalism Achievement Challenge Teamwork

14) Образование: I'm Making Positive Action Choices Today, Im Making Positive Action Choices Today, Increasing Might Power Academics Choices Truth, Individualized Movement And Physical Activity For Children Today

15) Сетевые технологии: Integrated Message Processing And Communications Technology

16) Контроль качества: Inventory Management Program And Control Techniques

17) Нефть и газ: Integrated Mechanical Properties Analysis & Characterization of Near-Wellbore Heterogeneity, комплексный метод анализа и описания механических свойств и зоны вокруг ствола скважины

18) Общественная организация: Incorporation to Maximize Personal Achievement with Community Training

19) Международная торговля: International Marketing Program For Agricultural Commodities And Trade

Универсальный англо-русский словарь > impact
15 advertising

сущ.

1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)

alcohol advertising on radio — реклама алкоголя на радио

Over 60 percent of alcohol advertising [on television\] is shown during sports programming

to broadcast advertising of gambling services — передавать в эфир рекламу игорных заведений

amount of advertising in the media — объем рекламы в СМИ

Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.

advertising on buses — реклама на автобусах

Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.

two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет

Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.

to distribute printing advertising — распространять печатную рекламу

No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.

2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)

to prevent alcohol advertising — не допустить рекламирования алкоголя

Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.

to regulate advertising of gambling — регулировать рекламу игорного бизнеса

the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве

to specialize in advertising to women — специализироваться на рекламе для женщин

ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),

alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),

foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional

Syn:

advertisement 2)

See:

accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.

3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)

advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе

advertising expert — рекламный эксперт, эксперт по рекламе

advertising textbook — учебник по рекламе

Syn:

advertising business 1)

See:

above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology

* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.
* * *

размещение объявлений; размещение рекламы; рекламирование
. . Словарь экономических терминов .
* * *

Международное страхование

реклама

эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги

-----

Реклама

реклама

средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом

Англо-русский экономический словарь > advertising

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marketing management theory

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